Ep. 104 features Matt Rum from LoopGolf, which is golf’s premium betting app.   Hear him discuss: How Matt and his co-founder conceived the LoopGolf concept while working together at Square How LoopGolf is streamlining the competitive nature of golf by facilitating popular game formats with integrated payments The regulatory complexity of the payments domain, and why payments are LoopGolf’s “single biggest moat” How Matt thinks about team structure as he builds out the LoopGolf organization Feature prioritization and developing product roadmaps The marketing channels and tactics that LoopGolf is leveraging to drive product awareness and user acquisition Why onboarding is so important with consumer apps, and how Matt is thinking about optimizing it for LoopGolf   Learn more 👇 ➡️ LoopGolf website ➡️ Matt Rum on Linkedin     -- This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.