In this episode, we have the pleasure of diving into an insightful interview with the remarkable Ben Justman, affectionately known as "The Bitcoin Wine Guy." Ben's philosophy of embracing the journey rather than seeking shortcuts has not only shaped his approach to making natural wine but has also led him to a profound understanding of life's true essence. Throughout the interview, Ben shares his wisdom on various topics, including his passion for winemaking, his journey with Peony Lane, his unwavering belief in betting on himself, and the profound impact that bitcoin has had on his life. Get ready to be inspired and enlightened as we delve into the mind of this creative and visionary individual. This episode is brought to you by River. Zero fees on recurring orders.  All Bitcoin is backed 1 to 1 in multi sig cold storage. Your bitcoin is your bitcoin to withdraw in full at any time. River built and owns their own infrastructure. River has US Phone customer support. This is where bitcoiners are going for a new standard in Bitcoin. Buy and build your bitcoin wealth with a bitcoin focused company that has been built for generations to come. Use this link (River) to get started and get $5 in BTC when you buy Bitcoin at River. For the ultimate in Bitcoin security and design, check out the COLDCARD hardware wallet from Coinkite. With built-in sleep-at-night technology, it's the only dedicated air-gapped, ultra-secure hardware wallet for Bitcoin.  Coinkite is a leader in security and hardware manufacturer, est. block 141,000. Maker of some of the most iconic Bitcoin products, such as OPENDIME, COLDCARD, BLOCKCLOCK, SATSCARD, TAPSIGNER and SATSCHIP. For a discount use this link: CoinKite Follow Ben Justman on Twitter: @Ben Justman You can buy Ben's wine here: https://www.peonylanewine.com/ Or with bitcoin here: https://oshi.team/?referrer=peonylane Follow Cedric Youngelman on Twitter: @CedYoungelman Follow the Bitcoin Matrix Podcast on Twitter: @_BitcoinMatrix