The World is Anything but Flat
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Description
Harvard Business School Professor John Quelch, author of All Business: Why Place Matters More Than Ever in a Global, Virtual World talks about the increasing importance of place in global marketing.
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Every company is in the health care business, no matter its industry. So says John Quelch, a professor at both the Harvard Business School and the Harvard T.H. Chan School of Public Health, where Quelch has devoted an entire class to the intersection of business and health care called “Consumers,...
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