How Collective Wellness Group is making gains in the fitness industry
Listen now
Description
In this episode of The CMO Show we hear from Caitlin Bancroft, CMO at Collective Wellness Group, parent company to a suite of brands including Anytime Fitness, Xtend Barre and SUMMHIIT Fitness.
Caitlin shares some fascinating insights into the booming health and wellness landscape and offers her thoughts on what it takes to carry a strong brand through the franchise business model.
You might also like…
How Reflections Holiday Parks is leaning-in to sustainable tourism
How Heaps Normal is finding new solutions to old problems
How Thankyou lets its values do the talking
The CMO Show production team
Producer – Rian Newman
Audio Engineers – Ed Cheng & Daniel Marr
More Episodes
In today’s business landscape, ESG-focused brands are no longer a trend, but a necessity. Consumers are starting to become more environmentally and socially conscious, which means that businesses need to adapt and stay relevant.
In this episode of The CMO Show, we’re chatting to Maria Loyez,...
Published 05/02/24
Published 05/02/24
In this episode of The CMO Show, host Mark Jones is on the ground at the Adobe Summit in Las Vegas.
With new technologies popping up faster than you can say ‘artificial intelligence’, you’re probably left with more questions than answers about how to make sense of them all.
How can...
Published 04/17/24
Links
Genres
Artwork or description wrong?
Request an update »
Updates may take a few minutes.
Do you host a podcast?
Track your ranks and reviews from Spotify, Apple Podcasts and more.
See hourly chart positions and more than 30 days of history.
Get Chartable Analytics »
See hourly chart positions and more than 30 days of history.
