Hey TDC fam! Join me in my conversation with Sneha Sankar - a Brand experience designer, an art director, an illustrator, and a typography enthusiast. She has co-founded the design consulting firm Prophecy: an innovation, strategy, and design consultancy focused on building digital products and brands. Sneha also teaches Brand experience design with the 10kdesigners community platform. She has experience in designing for tech firms like Ola, Unacademy, and has done art direction for a number of projects for various brands. . In this episode we talk about designing for tech brands, creating and running your own design consultancy, financial stability, NFTs, metaverse, web3, design team structures, Prophecy - the design consultancy, and so many interesting things. . Chapters: 01:20 Starting as a creative person 07:55 How is formal education in Design an advantage 13:03 Unlearning things learned in design school 18:55 Design MBA 27:42 How to structure a design team 34:16 Hobbies 35:35 Financial freedom 43:26 Story of Prophecy-the design consultancy 50:49 How to start a design consultancy- Step-by-step process 54:51 TipTopTypeTips- Backstory 01:02:25 What is Brand-experience design 01:04:39 Teaching BX Design with 10kdesigners 01:08:20 Metaverse Jargons: Rapid-fire 01:19:55 We3 for web3 01:28:03 How to design for Web3 01:33:40 Takeaways from being a designer in tech firms 01:39:55 Biggest fear while staring as a designer 01:41:51 Time management, multitasking 01:45:28 Importance of designers in the real world 01:51:35 Favourite designers 01:53:26 Content suggestions Please find below the links to Sneha's works: Instagram Website Prophecy design consultancy