S11E5: WNBA Commissioner Cathy Engelbert on Talent, Activism, and the Business of Basketball
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The WNBA is both the moment and a movement. Approximately 400,000 fans attended WNBA games during the first month of the 2024 season, the highest first month attendance in 26 years. An average of 1.32 million viewers are tuning into each game. A historic rookie class that includes Angel Reese and Caitlin Clark are bringing new eyeballs to a game that has some of the most dedicated fan bases in professional sports. The league also saw a 200% increase in revenue in 2023 from the year prio...
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