07. Blanca Fernández Hernando – IBM iX
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Description
Blanca is a User Experience Consultant at IBM iX, a design consultancy within IBM. Together we discuss what it is like to be a consultant within a tech company and, as we have similar roles, we compare our experiences within Microsoft and IBM. If you’re interested in becoming a design strategist within the field of tech-driven innovation, this is definitely an episode you want to listen to. Key words: • Business strategy • User experience design • Consulting • Interface design • IBM Garage • Corporate Startups • Fuzzy Front End • Product owner • Collaborating with developers • Agile processes • (Digital) Architects • The power of visualization • Service Design • Coaching in remote working • Sustainability DISCLAIMER: all speakers on this podcast, speak on behalf of themselves and do not represent the company they work for.
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