The Creative Economy
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Description
Since the list’s inception, Shelly Lazarus, chair of Ogilvy & Mather, has consistently appeared in Fortune magazine’s annual ranking of America’s 50 Most Powerful Women in Business. She shares her views on what it will take for brands, at home and abroad, to successfully bridge old and new media and stay competitive in a very demanding global market.
Speakers: Shelly Lazarus, Gillian Tett
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