Are you tired of cookie-cutter fitness programs that leave your clients frustrated and stuck? In this episode, we dive deep into the world of truly personalised personal training. Learn how to stand out in a crowded market by creating a bespoke service that gets real results. I shares my hard-earned wisdom on: Mapping your client's unique fitness journey The power of thorough assessments (and why skipping them is a huge mistake) Why more client touch points lead to better outcomes (despite what some "gurus" say) Mastering the art of explaining the "why" behind your programming Creating your own exercise library (and why it matters more than you think) Whether you're a new PT or a seasoned pro, this episode is packed with actionable tips to elevate your service and keep your clients coming back for more. It's time to ditch the one-size-fits-all approach and become the go-to trainer for personalised results. Tune in now and transform your PT business!