The Hidden Costs Of NOT Hiring a Client Account Manager
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Description
Perhaps you're hesitant to hire a Client Account Manager because you don't have the time to train someone OR you've hired an Account Manager before, and it hasn't gone well. BUT not having a dedicated Client Account Manager in your agency could hinder your growth! In today's episode, we're chatting about the value of having an experienced Client Account Manager in your agency. 'Experienced' being the keyword. You need someone who already has an in-depth marketing understanding AND knows how to build client relationships 🤓 A Client Account Manager who meets this sweet spot of having technical marketing expertise coupled with a friendly personality - is when you're really going to save time and money! The right Client Account Manager not only streamlines processes to make the agency more efficient (so you can scale 📈) but can also have a big impact on client retention! [HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.  [ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way. Cheers, to happy clients!
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