Limerick born Aoife Mc Namara is founder of her eponymous sustainable, Irish made fashion label, Aoife Ireland. After attending a fashion show in her teens, Aoife was bitten by the fashion bug. While her friends went travelling Aoife upped sticks and moved alone to New York to intern with Marc Jacobs and then to Paris. After 6 months of multiple jobs in the fashion capital she returned to Ireland and launched Aoife Ireland in 2019. Flash forward a year she has won multiple awards and her designs have been seen on some of Ireland's most stylish ladies. In this episode she announces an exciting new venture that is set to bring her label to life. We chat, showing at Paris Fashion Week, sustainability and how lockdown has reminded her what she really wants. Website: https://www.aoifeireland.com Linkedin: https://www.linkedin.com/in/aoife-mc-namara-59155012a/ Instagram: https://www.instagram.com/aoife_ireland/ & https://www.instagram.com/aoifemcnamarax/ Aoife's Favourite Books: Robin Sharma 5am Club https://www.easons.com/the-5am-club-robin-s-sharma-9780008312831 Phil Knight - Shoe Dog https://www.easons.com/shoe-dog-philip-h-knight-9781471146725 Tamara Mellon - In Her Shoes Ryan Holiday - Any Of His Books Daily Stoic, The Obstacle Is The Way https://www.easons.com/Search?q=Ryan%20holiday Simon Sinek - Start With Why. https://www.easons.com/start-with-why-simon-sinek-9780241958223 Podcast: Wardrobe Crisis with Claire Press Follow Nicki on Instagram @nickihoyne. Please Rate & Review on Apple (we'll love you forever) and Share & Subscribe to see new episodes as they go live.