Episode 240 - 5 Podcasting Guidelines to Follow, What to Embrace, Enhance & Prioritize NPR's Podcast StartUp Guide Five Rules to podcast by 1 - Be Authentic - If listeners can hear your authenticity, they’ll join in with it. 2 - Prepare - Winging it is not an option, not if you want people to care about what you’re saying. 3 - Leave Room for Discovery - Yes, prepare, but always be open to twists in the road, to reach for insights. 4 - Be Yourself, but better - The version of you on your podcast is a distillation of you. A you that’s sharper. Funnier, probably. Maybe even smarter. Certainly pithier. 5 - Edit - This is the most important rule. It’s a way of focusing your discussion, an opportunity to identify what makes your podcast unique. Do not shirk this. The Book: NPR's Podcast Start Up Guide: Create, Launch, and Grow a Podcast on Any BudgetFrom NPR comes the definitive guide to podcasting - featuring step-by-step advice on how to find a unique topic, tell the best stories, and engage the most listeners, as well as the secrets that will take your pod to the next level.Whoever you are, whatever you love, there’s a podcast audience waiting for you, and in today’s booming audio storytelling landscape, it’s never been easier to share your voice with the world. But while the barrier to entry for podcast production is relatively low (just the cost of a mic and a laptop), the learning curve is steep - and quality matters. That’s where NPR comes in. In NPR’s Podcast Start Up Guide, Glen Weldon draws on NPR’s extensive educational materials and army of talent - from recognizable hosts, such as Guy Raz (How I Built This), Gene Demby (Code Switch), Linda Holmes (Pop Culture Happy Hour), and Yowei Shaw (Invisibilia), to indispensable behind-the-scenes players, such as producers, engineers, and editors - to guide aspiring podcasters through the conception, creation, and launch of a podcast. Part master class, part candid informational interview with the best in the business, this book is a must-have for anyone who wants to make their dream of starting a podcast a reality. Audio version: https://amzn.to/3JHEdJy Print version: https://amzn.to/4dhzJaf ___ https://howtopodcast.ca/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/thehowtopodcastseries/message