Do you use Linktree in your Instagram bio? While it's popular and seems like a great idea, Linktree is actually taking all the traffic that should be going directly to your website. This is no fault of Linktree; it's just how technology works. Rather than using a third-party tool like this to redirect your social media fans to wherever they need to go, and thus lose the website traffic, you should instead be using a page on your own website for this exact purpose. Today on The Kate Show, I'm showing you exactly how to set up your own version of Linktree and why pit really, really does matter.