#40 LSKD: How Jason Daniel Is Growing a $100 Million Cult Brand by Focusing on Becoming 1% Better Everyday
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Description
Today I chat with Jason Daniel, the founder behind LSKD - an Australian activewear and street brand that’s completely blown up over the last few years. Most people probably didn’t know that LSKD started back in 2002 as Loose Kid Industries - yes a total OG in the entrepreneurial space! But what is so incredible about his story is the iterations of his business that he’s gone through over the last 20 plus years, which all led to 5 years ago when the brand just exploded - from being stuck on $3 million of revenue for years to now on track to make $100 millions a year. Yes you heard it right - his business has grown by 32x in the last 5 years! It’s such incredible growth, especially for a business that’s been around for so long - we talk all about it in this episode! @thelazyceo_podcast @lskd @jasondaniel__ Hosted on Acast. See acast.com/privacy for more information.
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