Two Brands Coming Together
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Description
Bugatti and LEGO may be two very different companies, but both share an ambition to only create the very best. This is evident in their respective mottos: for Bugatti, “If comparable… it is no longer Bugatti” and for LEGO, “Only the Best is Good Enough”. In this episode, Julius Kruta, Head of Tradition at Bugatti and Signe Wiese, Culture Mediator at LEGO reveal the history behind these two famous brands.
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