Andrew Pierno is a Co-Founder at XO Capital. XO Capital buys and operate B2B SaaS companies. In this video, Andrew discusses using content to get customers for his portfolio companies, how his personal newsletter made it much easier to start fundraising, strategies for finding product-market fit, and what he's learned from his failed acquisitions. Chapters: 00:01:27 - Building and Buying Businesses 00:02:57 - Hiring Competent Staff for Business Acquisition 00:04:24 - Sticking to B2B...

Ben Billups is the Founder of NOBLE Digital. NOBLE Digital is an email and SMS provider for ecommerce brands, focused on scaling owned audiences and driving revenue growth. In this episode, Ben discusses how newsletters are a powerful, long-term tool for nurturing leads, building trust, and driving conversions across various stages of the marketing funnel. Chapters: 00:00 - The Power of Newsletters in Nurturing Leads 02:57 - From Hair Extensions to Email Marketing 08:59 - The Difference...

After 4.5 years and just shy of 200 interviews, The Louis and Kyle Show has come to an end! In this episode, we reflect on the last 4 years and share what's next for us, and what's next for the channel. This conversation covers: 00:02:44 - The Most Valuable Lessons We've Learned 00:05:27 - Demystifying The World 00:10:22 - Embracing Imperfection 00:14:58 - Simplifying Complex Systems 00:17:37 - The Importance of Knowing What You Want 00:20:29 - The Importance of Repetition and Focus 00:23:03...

Nat Eliason started publishing essays online in 2013. Since then, his work has been read by millions of people and lead to multiple spin-off businesses including a marketing agency and a café. In 2022, Nat become completely obsessed with Crypto, and went from outsider to earning millions of dollars within 1 year. His new book, Crypto Confidential: Winning and Losing Millions in the New Frontier of Finance, is an "unfiltered, insider's account of the hyperactive, hyper-speculative,...

Scott Young, best-selling author of Ultralearning, joins us to discuss his newest book: Get Better at Anything: 12 Maxims for Mastery. This conversation covers: 00:00:00 - The Importance of Having a Mental Model of Learning 00:10:26 - Building Confidence and Motivation 00:15:35 - The Mind as a Muscle 00:18:36 - Strengthening Specific Mental Skills 00:21:38 - The Skill of Focus and Concentration 00:26:04 - Maximizing the Longevity of a Learning Project 00:31:23 - The Role of Copying in...

Jeff Lerner is the founder of ENTRE, one of the fastest-growing education companies in the world with over 250,000 students. During the great recession, Jeff transitioned from a broke jazz musician to an 8-figure entrepreneur with two appearances on the Inc. 5000 list. Jeff shares his tips for succeeding as an entrepreneur in his book, Unlock Your Potential: The Ultimate Guide for Creating Your Dream Life in the Modern World. This conversation covers: 00:02:48 - Overcoming Debt and Starting...

Matt McLean is the Founder Uncle Matt's Organic, America's original family-owned organic orange juice company. They produce organic juices and probiotic popsicles and all of their products are certified glyphosate residue free by The Detox Project. This conversation covers: 00:05:13 - The Challenges of Organic Farming 00:07:50 - The Origins of Uncle Matt’s Orange Juice 00:15:46 - The Benefits of Organic Farming 00:18:32 - Overcoming Business Plateaus 00:29:16 - Boosting The Immune System...

Jens Lennartsson is a former journalist and photographer turned newsletter expert. He once sent out 400 miniature action figures of himself to potential clients around the world. Now, he runs all of his businesses from a tiny home outside of Gothenburg, Sweden that he built by himself. This conversation covers: 00:00:00 - The Importance of Aligning Your Content with Your Audience 00:04:35 - Growing and Monetizing Your Newsletter 00:09:21 - Starting a Newsletter Agency 00:19:06 - Lessons...

Joe Zappa is the founder and CEO of Sharp Pen Media. Sharp Pen Media offers C-level marketing strategy, content, and PR for adtech and martech companies. In addition, Joe earned a PhD in Comparative Literature from Cornell University. In this episode, we discuss: 00:04:41 - Transitioning from Freelancer to Entrepreneur 00:09:25 - The Complexities of Scaling a Service Business 00:11:57 - Building Relationships with Clients 00:16:59 - Building Credibility in B2B Tech 00:19:31 - Importance of...

Matheus is the Co-founder and CEO of Tint, an insurance startup on a mission to empower any company to embed insurance into its product. Tint is a Y Combinator-backed startup that provides a no-code platform, compliance services, and capital/capacity for innovative insurance solutions. Previously, Matheus held senior leadership roles at Turo, studied at Harvard Business School, and participated in Y Combinator. In this episode, we discuss: 🚀 Matheus's experience with Y Combinator (YC) 💡 The...

Brennan Dunn is the author of This Is Personal, The Art of Delivering the Right Email at the Right Time. For the last decade, Brennan Dunn has been building "email-first" businesses. Currently, he owns and operates two companies: RightMessage, a software company that builds personalized marketing software, and Double Your Freelancing, an online community offering courses, events, and other resources to 60,000+ freelancers and agencies. In this episode, we discuss: 📚 Brennan's New Book, The...

Kyle Mau is the founder of HireUA and a partner in Selo Olive. HireUA helps American companies tap into Ukrainian talent. Selo Olive is a luxury Croatian Olive Oil brand, with more than 10,000 bottles sold. Originally from California, Kyle made a bold move at the age of 24 to leave corporate engineering and move to Eastern Europe as a digital entrepreneur. Prior to HireUA, Kyle was a popular blogger, reaching over 10 million readers. In this episode, we discuss: 💡 The Talent Pool in Eastern...

Andrew Moses is the host of the "Everybody Pulls The Tarp" podcast, having interviewed over 175 top performers, spanning Olympians, pro athletes, TV stars, CEOs, and more. He also is Vice President at MorganFranklin, where he aids finance, technology, and business leaders in navigating complex transformational challenges. Additionally, he co-founded Autism Speaks U, a national initiative that raised over $7 million and engaged students from universities and colleges across 25+ states in...

Andre Haykal Jr is the co-founder of Client Ascension and ListKit. At Client Ascension, the goal is to build the #1 coaching program & community for agency owners. Andre has helped countless businesses achieve their goals by improving their marketing strategies and internal operations. In this episode, we discuss: 🎯 Investing in Coaches and Accelerating Progress 🌍 Hiring Talent from Lebanon 📖 The Bible as the Original Self-Help Book 📊 The Importance of Diversifying Traffic Sources 💪...

Matt McGarry, "The Newsletter Guy," is a highly successful entrepreneur. As the founder of the agency GrowLetter, Matt is a thought leader and operator in newsletter growth and customer acquisition. Additionally, Matt generated over 5 million subscribers and $15 million in sales just last year. In this episode, we discuss: 💰 Building an eight-figure business 📬 The evolution of newsletter marketing 📈 Scaling a freelance business 💼 B2B newsletter marketing opportunities 🌱 Using evergreen...

Adam Hergenrother is the Founder & CEO of Livian, Host of The 200% Life Podcast, and the author of "The 200% Life" and "The Founder & The Force Multiplier." An entrepreneur at heart, Adam is passionate about using business to transform lives and believes that focusing on personal growth is the key to business success. In this episode, we discuss: 🌱 Embracing Purpose & Personal Growth 🌟 Elevating the Moment and Living with Purpose 📘 Learning from Michael Singer 🌬️ Accepting Reality...

Kristen Butler is the founder and CEO of Power of Positivity, a thriving community with over 50M followers from all the world dedicated to empowering individuals to live their best lives. With features in SUCCESS, Forbes, and Entrepreneur, Kristen is a respected leader in the field of personal development. She also is the author of "The Comfort Zone", the "3 Minute Positivity Journal" and the "3 Minute Happiness Journal". In this episode, we discuss: 🌊 The Path to Less Stress and Greater...

Charles Tichenor IV is a renowned media buyer and educator who has driven over $1 billion in revenue through his mastery of paid advertising. As the creator of the 3:2:2 Method, PSM, 4Pi, and the Facebook Ads MBA Program, Charles has a track record of disrupting the industry. His diverse advertising experience spans across notable clients including CBS Television, MGM Hotels, and Disney Movie Club, to name a few. In this episode, we discuss: 🔥 Charles’ most controversial opinions about...

Noah Kagan is the founder and CEO of AppSumo.com. He’s also the author of The Million Dollar Weekend, The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours. Previously, Noah was employee #30 at Facebook. Outside of AppSumo, he’s launched six other million-dollar businesses (Kickflip/Gambit, KingSumo, SendFox, Sumo, TidyCal, and Monthly1k). This episode was a relaxed conversation covering questions like: * Why Noah wrote this book 📚 * What Noah learns from making his YouTube...

Michael Girdley has spent the last 30 years building a $100M+ holding company. He's also built a 200k+ Twitter following and a newsletter with over 20k readers. He's also a major tech evangelist in San Antonio, enabling the creation of 1,000+ new tech jobs in the area through entrepreneurial and leadership roles at numerous companies and nonprofits. Most importantly, he loves Chilis 🌶️ This episode covers the power of joining peer groups, the importance of thinking in decades not years, the...

At 18, Shegun moved to Birmingham Alabama to escape violence surrounding him in Nigeria. Two decades later, he sold Therapy Brands for $1.25 Billion — one of the largest exits in Alabama history. In addition, Shegun has been recognized as EY's Entrepreneur of the Year and the Aspen Institute’s Henry Crown Fellow. Shegun is now the CEO of Copysmith AI and the Founder and CEO of Harmony Venture Labs. This conversation covers Shegun's story of building Therapy Brands and the lessons learned...

Andrew Yeung has earned the title "The Gatsby of Silicon Alley" by hosting over 25,000 guests at his exclusive tech parties across major North American cities like NYC, LA, Toronto, Boston, San Francisco. Previously, Andrew worked as a Global Product Lead at Google and a Business Planning & Ops Lead at Facebook. He also is an active angel investor and writer to over 30,000 readers. His parties have been sponsored by companies like Silicon Valley Bank, Fidelity, Techstars, and Founders...

Chuck Knabusch is a business consultant and author of Hope Is Not A Business Strategy, How To Take Control Of Your Business So It Won't Take Control Of You. In this episode we discuss: 📅 The Importance of Planning and Project Management 🎓 The Illusion of Expertise 🤔 The Value of Outsourcing Decision Making 🚹 Understanding People and Building Corporate Efficiency ⚖️ Helping Small Business Owners with Work-Life Balance ⏰ Time Blocking To Manage Chaos 🧠 Using Psychology to Increase...

Alex McShane is a writer, speaker, and talented operator in the Bitcoin industry. His range of experiences includes serving as the Director of Programming at the Bitcoin Conference, Unconference Director for Nostr, General Partner at Lightning Ventures, editor of The Bitcoin Standard, The Fiat Standard, and Principles of Economics by Saifedean Ammous. He's also a talented martial artist with a specialty in Brazilian Jiu-Jitsu (BJJ). In this episode we cover… 🥊 The intersection of MMA and...