Entity resolution is the process of matching and merging records from different sources that refer to the same entity.   today's episode is about entity resolution for place data, why you might want to do that, and what any of this has to do with the dollar, Unix time and the idea that If data is really driving innovation, join keys are going to become more valuable.   Today's guest is Auren Hoffman https://www.linkedin.com/in/auren/ https://twitter.com/auren https://www.youtube.com/@worldofdaas   If you want to try Placekey for yourself go to https://www.placekey.io/   If you want to learn more about SafeGraph listen to this podcast episode https://mapscaping.com/podcast/building-geospatial-truth-sets/