Use of social and digital media is under recognized as an academic activity, and generally work in this area does not ‘count’ towards academic advancement … yet. How does one measure the quantity and quality of these activities as scholarship? Listen in on this week's episode where we discuss a framework for "measuring" Social end Digital Media contributions in your academic career. Episode host: Linda Snell Fitzgerald, J. J., Losee, J. E., Roth, R. N., Pettigrew, C., & Thamman, R. (2023). A Worksheet to Quantify Social and Digital Media Content as Scholarly Products for Academic Promotion. Academic Medicine, 10.1097/ACM.0000000000005628. https://doi.org/10.1097/ACM.0000000000005628 Visit the episode webpage for notes and links Hosts: Lara Varpio, Jason Frank, Jonathan Sherbino, Linda Snell Technical Producer: Samuel Lundberg Executive Producer: Teresa Sörö Production of Unit for teaching and learning at Karolinska Institutet