In this fiery episode, I serve up my own “hot take” on social media selling, discussing my alternative approach to the popular content-to-sale strategy. I delve into the reasons why, unlike many online entrepreneurs, I opt for tech and automation rather than constant performance on social platforms. Plus, I share my “dirty little secret” that I rarely check my Instagram analytics. Intrigued? You should be!  What You'll Learn - The unconventional approach to using social media in my sales process. - Why I'm drawn to tech, automation, and systems rather than constant social media performance. - My stance on Instagram analytics and the data I focus on instead. - How I utilize social media to fill my sales funnels, not to be my main sales avenue. - Why I prefer to refine and improve a few core programs rather than continually creating new ones. I’m challenging the norm on this one and taking you behind the scenes of my thought process around social media and how I’m currently using it.  Want more?  Check out our popular programs: https://gemmabonhamcarter.com/programs Free Training: Turn your expertise into an online course: https://learn.gemmabonhamcarter.com/class/ --- Remember, you can tune in to The Course Creator Show on all major podcast platforms, including Spotify and Apple Podcasts. If you enjoy the episode, I would appreciate it if you could leave a review and share it with your friends. Thanks for your support, and I can't wait for you to listen! --- Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672 Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/  Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks!  Support the show