Happy Valley United's Director of Operations, Rich Stankewicz, joins Christian Hackenberg on today's new episode of The Pocket. Happy Valley United is Penn State's official NIL collective, helping all PSU student-athletes gain access to emerging NIL opportunities. Rich provides an inside look at the NIL efforts happening at Penn State, explaining Penn State's approach with NIL and the impact it has on the Nittany Lions' on-field performance. Rich also discusses the function NIL collectives serve, the current landscape of college sports, his favorite Joe Paterno stories, and reveals some exciting updates for Penn State's Blue and White game.  Get 50% off your order with code pocket50 at https://factormeals.com/pocket50 Visit https://www.mautihealth.com to schedule a FREE consultation with Patrick Mauti today! GET 15% OFF ALL MERCH WITH CODE THEPOCKET15: https://shop.teammercury.io/discount/THEPOCKET15?redirect=%2Fcollections%2Fall FOLLOW THE POCKET HERE: ► APPLE | https://podcasts.apple.com/us/podcast/the-pocket/id1704928503 ► SPOTIFY | https://open.spotify.com/show/04UMHLv44cNd5N1ds4za2C?si=42e4beea6ad0452b FOLLOW STATE MEDIA HERE: ► TWITTER | https://twitter.com/StateMediaPSU ► TIKTOK | https://www.tiktok.com/@statemediapsu ► INSTAGRAM | https://www.instagram.com/statemediapsu/ ► YOUTUBE | https://www.youtube.com/@StateMediaPSU?sub_confirmation=1 The Pocket is co-hosted by former Nittany Lions Christian Hackenberg and Brandon Bell and is presented by The Mercury Podcast Network. For sponsorships or business inquiries reach out to: [email protected] CHAPTERS 00:00-Intro 01:06-Catching Up 02:33-Big 33 03:59-Building Happy Valley United 07:58-NIL at Penn State 11:36-NIL Collectives 17:46-Why NIL Matters 29:05-Spring Game News