Luthier, singer-songwriter, and business owner Chris Alvarado makes finely-crafted boutique guitars in the Florida panhandle. After serving in the military, Chris became one of the most in-demand performers along Florida's Emerald Coast. He now runs Driftwood Guitars full-time and creates regular content for YouTube.   This episode is sponsored by Dorico by Steinberg, the future of scoring. Visit www.steinberg.net/tpc for a free 30-day trial version.   Luthier, singer-songwriter, guitarist, and business owner Chris Alvarado discusses how making art is running a business, how to raise your rates, and how to be successful as an artist and with money. This is part two of two. Topics discussed in these episodes: Chris' portfolio Diversifying your income stream Don't just rely on the one thing YouTube & content creation The mental roadblock The holistic approach Garrett's Venn diagram Making art is still running a business Being successful & famous Why go to Berklee? Selling out Money & success Knowing you can figure it out is a skill to develop Forming your business Raising your rates Surround yourself with business owners Just do it YouTube Websites: www.driftwoodguitars.com Driftwood Guitars YouTube Channel   Help composers find the podcast by giving The Portfolio Composer a review on iTunes!   This episode was edited by Studio184.