Todd Jones has defined what action sports looks like to the masses and, more importantly, to the core of these sports in the most authentic way. He’s been doing it for 30 years, and his baby, Teton Gravity Research, continues to reinvent itself with new product categories, a network of retail stores, the community they’ve built online since ’96, and their movies featuring the greatest athletes. In Part 2 of the podcast, we pick up where we left off and talk about the movies, the athletes, and the stories. Greg Stump asks the Inappropriate Questions. Todd Jones Part 2 Show Notes: 3:00:  The Tangerine Dream, division of labor, getting sponsors at SIA Vegas, and the snowboard side of the tradeshow. 13:00:  Fat skis, Seth Morrison, and were there hard lines between franchise athletes? 21:00:  Stanley: Get up 60% off site wide until 12/4 over at Stanley1913.com Best Day Brewing:  All of the flavor of your favorite IPA or Kolsch, without the alcohol, the calories and sugar. Elan Skis:  Over 75 years of innovation that makes you better. 24:30:  Going behind the lens full time because of deliverables, blowing the shot, showing The Continuum, distribution, and the model they have been building and evolving for talent 42:00:  Peter Glenn Ski and Sports:  Over 60 years of getting you out there.  Outdoor Research:  Click here for 25% off Outdoor Research products (not valid on sale items or pro products) 44:00:  Nobis, Coombs, skits, women, Deeper, Further, Higher, Digital-ler, headcount, philosophy and money 66:00:  Inappropriate Questions with Greg Stump