Class is in session! In this solo episode, Michael reviews changes and updates to the Product Opportunity Explorer, specifically the “Customer Review Insights” and “Returns” tabs. He’ll go over how to use these tools to your advantage when creating your Amazon listings, and how to make your product stand out against your competitors.  We’ll see you in The PPC Den! 🦡 Highlights ​​ 0:00 Intro 1:50 Looking At The Product Opportunity Explorer 4:15 Changes To Customer Review Insights 5:30 How You Can Best Use Customer Review Insights 9:30 Exploring The Returns Tab 🦡 Resources & Links How Do I Maximize Sales With Amazon’s Product Opportunity Explorer?  How Can I Reach My Full Potential In The Amazon PPC Space?  🦡 📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing Join our next Amazon PPC webinar 💻 📢 Subscribe to our newsletter Look through all our show notes​​​​​ Book a call to discuss Amazon PPC strategy - Host and Executive Producer: Michael Erickson Facchin Senior Producer: Nancy Lili Gonzalez Podcast Coordinator: Catherine Cardenas Video and Audio Editor: Pedro Moreno  Graphic Designer: Vanessa Nieto --- Send in a voice message: https://podcasters.spotify.com/pod/show/theppcden/message