How can a jewelry maker get more conversions for her purpose-driven products? Today we help Tisha Trapp find ways to better grow her online business. Tisha creates beautiful one-of-a-kind bracelets with a purpose behind them: To celebrate the unique and individual qualities of those with autism, as well as embracing each person's distinct personalities. We review all Tisha’s messaging from product descriptions and website copy to social media posts to emails. We also talk about visual branding, including product photos, and website user experience.  Listen in for tips on how to optimize your own messaging so that your products are easily accessible and attractive to a wide audience. Resources: Support Tisha’s business at tishatrapp.comFollow Tisha Trapp Jewelry on Instagram: @tishatrappjewelryStruggling to create content for your business? Don’t know what to say or how to even make time to say it? We’ve got what you need: Sign up now for A Year of Content. We’re going to teach you how to make awesome content that brings in new customers and yes, is even fun to create. Sign up today and get our A Year of Content training package valued at $829 for only $37! Connect: Website: theproductboss.comInstagram: @theproductboss Mentioned in this episode: The Hustle Daily Show Listen to The Hustle Daily Show wherever you get your podcasts. The Hustle Daily Show HubSpot Get started for Free with Hubspot CRM HubSpot 2024