Are you ready to turn your passion into more profit? Did you know that running your photography business efficiently can significantly boost your profits? In this episode, I'll share insights on the art of raising your prices and implementing a client loyalty program that helps your clients keep coming back for more. For the full show notes for this episode, head to thepurposegathering.com/increasingyourprofit   Resources: Get More Clients Workshop - Learn to love marketing with an easy...

Did you know The average stay-at-home mom spends over 80 hours per week, caring for their family. That's like having two full-time jobs. You have a to-do list that's a mile-long, a house full of responsibilities, and endless demands on your time from your adorable kiddos. But what about you time? I am specifically talking about alone time for you to do whatever you want to do. I want to share with you some tips for how to regularly escape the daily hustle, and enjoy that precious you...

Does the thought of tracking expenses and making financial decisions in your photography business seem like such a daunting task that you'd rather put off? In episode 156, I share my Top 10 Principles for Making Wise Financial Decisions in your Business. To listen to the full episode, head to thepurposegathering.com/wisefinancialdecisions Resources: Join Relay Bank - The Best Bank for Business Owners Message me on Voxer (My username is afreehan) Profit First Book Business Insurance:...

What would your business look like if you tipped the scales just a little bit and started focusing more of your time and energy on the strategic growth of your business, increased profitability, less overwhelm, and a more sustainable business structure?  In this episode, I give you 5 steps for going from drowning in your to-do list, to a confident CEO of your business. To listen to the full podcast for this episode, head to thepurposegathering.com/confidentceo Resources: Book Mention - Why...

Do you ever find yourself caught in a relentless tug of war between the demands of motherhood and the ambitious goals that you have for your photography business? Here's the thing. It doesn't have to be this way. You can regain control, create the balance you crave, and excel in both your motherhood and your business. I have some strategies and solutions that will help you conquer the endless battle and emerge as a competent, organized, and successful mom photographer. For the full show...

In this podcast episode, I will be discussing a major personal schedule change that has impacted my life. I am excited to share my journey of navigating big transitions with ease and less anxiety. Recently, I made the decision to enroll my daughter in a micro school due to homeschooling struggles, and this has completely flipped my world upside down. I will be sharing the emotional and logistical challenges I have faced during this transition and offering guidance on creating an ideal week...

Have you ever wondered how to strengthen the bond between your kids and foster a lasting connection between them? In this episode, we’ll be taking a closer look at fostering sibling relationships through intentional sibling time. We’ll explore why sibling time is so crucial, and more importantly, how you can actively nurture and encourage those special connections.  For the full show notes for this episode, head to thepurposegathering.com/facilitatingsiblingtime   Free Virtual...

Do you struggle with sibling rivalry in your home? Where your kids are just really struggling to get along, which in turn makes the whole family dynamic, feel so tense and stressful? Maybe you try to separate your kids as much as you can, and you try to foster the bond as best as you know how, but still, whatever you end up doing is just not working the way that you planned. If that's you, I want to bring you encouragement. And I want to bring you hope that you are not the only mama that...

  When you think of the word routine, what comes to mind? Are you instantly filled with joy and peace, knowing there will be order in your home? Maybe hearing this word makes you feel dread or annoyance, because you've tried routines in the past, and they haven't worked for you.    Maybe they have felt too confining, or you just weren't sure how to implement these routines. Maybe it’s more chaotic when you think about routines because it's not something that comes naturally to you.   In this...

Do you ever wish that you could go back in time and tell your younger self some incredible insight, some tips, or some secrets? I do, too. I so wish that I could go back in time to when I was newly starting my business and to when I was newly starting to own my role as the CEO, and I really wish that I would have known these truth bombs that I'm about to share with you today. Because I truly believe that some of these principles I'm about to share with you could have saved me so many years...

In this episode, you'll hear a conversation I originally had with my friend Elizabeth McCravy over on her podcast. I've reshared it here for you to enjoy! You'll hear us chat about all things motherhood and photography, and I share 4 simple tips for how to maintain your sanity while juggling them both. Resources: Need support managing your time well and creating systems to streamline your Photography Business? Join the Efficient Mom Photographer (12 Week Group Coaching Program Want to get...

If you’re being honest with yourself, do you find that you wake up every day feeling a little overwhelmed with just life in general, with all of the things that you have to do, with all of the people who need you, and you just feel like there’s never enough time in the day? Maybe you feel like you are never doing enough and you just have this constant sort of pit in your stomach? Do you ever ask yourself things like ‘When am I going to get my life together? When am I going to arrive and not...

Has the reality of summer set in? Maybe the novelty has sort of worn off, and everyone's kind of settled into their norm for the summer? Perhaps attitudes are not where you wish they were, and maybe your kids are just constantly feeling bored, or just constantly arguing, and you’re already ready for a change of some sort. I want to help you learn how to teach your kids how to manage their own boredom, and how to get along with their siblings with 3 major tips and practical steps for how to...

Do you ever feel like you are just flying by the seat of your pants? Day by day, week by week and month by month, and by the end of the year, you're looking at the progress that you've made, and you feel like you didn't get as much done as you wanted to get? Being strategic and having a plan for your week can really be the pivot point you need to begin to make some changes to see the results you want in your business.  In episode 145 of The Purpose Gathering Podcast, I'm going to help you...

I can’t wait to talk about today’s topic, which is how to survive summer break with your kids at home. These are tips that you can take and things you can do to make it easier on yourself, more enjoyable for your kids, and actually be able to get some work done in the process. I'll share 4 main tips for how to enjoy your summer break with your kiddos at home and still be productive.   Resources: Need support managing your time well and creating systems to streamline your Photography...

Do you ever feel like you’re spinning your wheels with your marketing? Like you’re putting so much time, effort, and energy into creating content that it feels like no one is actually seeing or engaging with? I totally relate mama. That’s why I am SO excited about this conversation I had with Elizabeth Henson. She is an incredible marketing strategist who swears by using Facebook Groups as the main means of marketing for your business. She shares a system of marketing for only 1 hour per...

How do you do the bulk of your marketing in your business? Is it all through your own efforts? Do you ever have clients referring you and doing some of that heavy lifting for you? I recently got a question submitted through the recording option on my website that I thought would be such a good podcast deep-dive for one of my Ask Ashley shows! Miranda, a listener of the show, asked this: “I would love, love love to hear about having an ideal client experience that results in rinse and repeat...

Do you have a love-hate relationship with Instagram? On one hand, you love it, and it seems like such a great way to connect with people and get your voice out in the world and show your beautiful photography. But then on the flip side, it's just so aggravating the amount of time that you spend pouring into content only to get a few likes, and maybe a comment or two, if you're lucky. If you're anything like me, I have been feeling this pull in this struggle for many, many years. I have...

As a business owner, the first impression that a prospective client gets with you is so incredibly important. And as a photographer, it's even that much more important that your first impression is captivating.  In today’s conversation, you’ll hear from my guest, Elizabeth McCravy. We are going to be talking about four critical mistakes that you might be making with your photography website. We are going to be talking about websites and how that first impression can make or break a decision...

Do you ever struggle to consider yourself the CEO of your business? Does that word sound strange coming out of your mouth describing yourself? I know it can feel strange, but there are SO many benefits to truly and finally owning your role as the CEO of your business! In this episode, you’ll hear a replay of my presentation from my very own Focused Mom Photographer Summit from April 17, 2023. I’ll share with you 3 keys to owning your role as the CEO, and help you unpack why it’s important to...

Wouldn't it be so great if you could find this absolutely perfect plan for you, and your photography business that would just help you achieve success in every area, including your motherhood? Do you just wish there was a special formula you could follow? I get it. But I hate to break it to you; this perfect plan... it just doesn't exist. You have to create it. But I'm here to give you the framework that you need to find success in both motherhood and business. For the full show notes for...

  As business owners, it can be extremely overwhelming the amount of information that we can consume at our fingertips.   One thing that has taken me a while to really figure out is where I should spend my time and focus my attention when it comes to content consumption.   So in today's episode, I am going to break this down into 3 really simple steps for you to get clear and focused on where you should spend your time-consuming content.   Complimentary Episodes: Ep 127. How to Actually...

Raising littles while also trying to grow a photography business can oftentimes feel like an impossible task. You know, there are so many things you could be doing in your business and even feel like you should be doing, but you're just so overwhelmed with all the things that you're just reacting to tasks left and right instead of having a focused plan for what to work on first. You might go into first responder mode, putting out the most immediate fires first, and never feel like you're...

One of the most time-consuming parts of being a photographer are the endless hours of editing. I totally remember those days when I was staying up late, I was using that time to catch up. And it just became really daunting and frustrating every time I had to edit, especially when I got really busy in the fall and spring season here in Arizona. And although I'm not doing a ton of sessions now, I have learned over the past 10 years, some really important helpful tips to streamline the...

Have you ever been curious about how people group all of their tasks together in one day or one specific work block, and call it batch working? If you've ever wondered how you can make this a reality in your business, episode 134 is going to be extremely helpful for you. I'm going to walk you through a 5 step plan on how I plan my batch working days, or time blocks and how you can do the same to really streamline and make this process more efficient for you so that you are in the right...