If an RFP isn’t asking a question that you think it needs to ask, is it okay to provide additional information?
While it’s tempting to tell a client what you think they need in your proposal response, it’s not always well received. Just like ordering a baked potato with butter and getting a loaded one.
So, what is the best approach to elaborating on RFP response answers? So you stand out in a good way?
On this episode of The RFP Success Show, I’m sharing my ‘baked potato’ analogy for elaborating on RFP response answers.
I explain how it might confuse evaluators if you add or change offerings and describe the challenge of evaluating a response that doesn’t align with the score sheet.
Listen in for insight on positioning additional offerings in a way that boosts your score and learn how to demonstrate that the additional information you’re providing serves the client’s needs.
Key Takeaways What to do if an RFP isn’t asking a question you think it needs to ask
My ‘baked potato’ analogy for adding additional information to a proposal response
How it might confuse an evaluator if you add or change offerings
Why you should only include additional offerings IF you can demonstrate how it adds more value to what they need
How to position additional options in a way that boosts your score
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