You probably hear the word “funnel” thrown around a lot in the online business space. It might even be one of those terms that you feel like you’re supposed to understand, but you actually have no idea what it means. So, what is a funnel anyway? To put it simply, a funnel is a path that we use to guide potential customers through that converts them from browsers (or scrollers!) to buyers. I’ll explain more about what a funnel is, how it can benefit your TPT store, and how to create a funnel that feels warm and inviting in today’s episode. 02:30 - The components, or stages, of a funnel 04:30 - Big benefits of a funnel and how to start out simple 06:40 - Three quick tips for your funnel emails and a common mistake I see sellers make 08:35 - Using your funnel to guide people to the right resource without being pushy Resources: Episode 67, 8 Ways to Get More Eyes on Your TPT ProductsEpisode 42, Adding Lead Magnets to Your Site and Managing Multiple Lead MagnetsFollow me on Instagram @kristendoyle.co Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Teacher Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode72