We kick-off the season #3 of The Scale Lab with a very special guest - Reid Hoffman. He joined us online from the US to tell us more about his journey as an entrepreneur and as an investor. A rich conversation, where Constantijn van Oranje and Joe Wilson asked specific questions to understand Reid’s perspective on the current situation. Listen now to this exclusive interview. Reid is an accomplished entrepreneur, executive, and investor, Reid Hoffman has played an integral role in building many of today’s leading consumer technology businesses, including LinkedIn and PayPal. He possesses a unique understanding of consumer behavior and the dynamics of viral businesses, as well as deep experience in driving companies from the earliest stages through periods of explosive, “blitzscale” growth. Ranging from LinkedIn to PayPal, from Airbnb to Convoy to Facebook, he invests in businesses with network effects and collaborates on building their product ecosystems.