What Is A BrandScript? How To Use It To Grow Your Business - EP 79
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Description
Do you know the story your brand tells? Does your brand tell a compelling story that makes customers want to do business with you? If not, you need a BrandScript! A BrandScript is a StoryBrand term, and I’m your StoryBrand guide here to help you create the foundation of a message for your brand that will compel your customers to do business with you again and again. Your BrandScript will help you when you get stuck writing your copy for sales pages, your website, a lead magnet, social media…anywhere! It’s the foundation of your message that will keep your copy on track and give it the element that it may be missing if you feel like your message has been falling flat or needs a refresh. Whether you’re writing copy for a blog, outlining a podcast, or planning a launch, a BrandScript will help you emphasize the key points that matter most to your customer and tell a story that ends in them doing business with you! In today’s episode you’ll learn: What a BrandScript is How to use it to create a compelling message How to use a BrandScript to get unstuck writing copy Why a BrandScript creates a brand story that will attract more customers Resources From Today's Show: Grab a StoryBrand coaching session to create your BrandScript  https://calendly.com/amberglus *enter code PODCAST to get $100 off your coaching session or any of my copywriting and marketing services as a THANK YOU for being a podcast listener! Download my free guide for The Five Essentials For A Successful Website www.amberglus.com/website StoryBrand by Donald Miller: https://amzn.to/3ygPdXNhttps://amzn.to/3ygPdXN Marketing Made Simple by Donald Miller: https://amzn.to/3tG8YEp Try Kajabi free for 14 days https://app.kajabi.com/r/sF7FazZp/t/hpcdqyng Connect with me www.amberglus.com Follow me on Instagram https://www.instagram.com/amberglus/
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