Welcome back to the Soulful Social Podcast! In this episode, I’m talking with Shondell Varcianna of Varci Media, a content writing company that helps financial institutions save time by writing blog posts that convert into customers. Shondell and her team work to transform their clients’ blogs into a solution provider for their customers. Inside the episode we’ll talk about: How Shondell began writing and what led to creating Varci Media. Her approach to blogging plus advice for new bloggers. Top strategy tips for utilizing Facebook and LinkedIn for businesses. The importance of niching down and knowing who your audience is. If you got some amazing takeaways from this episode, share it with me in a review for the show, pop that on Instagram and tag me in it! Dates to keep in mind: April 19 & 20th, 2022 - Free Virtual Party coming up Launching a surprise big project in April Next Soulful Select Retreat in Austin, Texas coming in July SIGN UP FOR THE SOULFUL SELECT RETREATS WAITLIST BELOW: www.instagram.com/soulfulselectretreats APPLY FOR THE BUSINESS BRAND EXPANSION MINI MIND BELOW: https://www.madisontinderllc.com/business-brand-expansion Connect with Shondell: Website: https://varcimedia.com/ Facebook: https://www.facebook.com/varcimedia Linkedin: https://www.linkedin.com/in/shondellvarcianna/ Connect & Work with Madison: Ways to work me: https://www.madisontinderllc.com/workwithme On Instagram at: https://www.instagram.com/madisontinder Want to build a simple, highly effective waitlist funnel? Watch my free webinar: How to Launch Profitably with a Waitlist: https://webinarkit.com/webinar/registration/60bf95d9890e860017518f70 Shop Soulful Scrunchies and use the code JUMBO for 10% off your order: https://www.shopsoulfulscrunchies.com/ Shop contract templates from my lawyer and use code SOULFUL10 for 10% off your order: https://www.coachesandcompany.com/ref/madisontinder