Is marketing more art than science? Should VC-backed startups push for profitability? Learn from Eucalyptus founder Tim Doyle as he tackles two highly debated topics in the startup world: Brand Loyal: In the generational battle between performance marketers and brand storytellers, Tim advocates for a resurgence in compelling brand narratives. Worshipping False Profits: Tim, Chris and Yaniv explain why it's contentious to push for profitability in venture-backed startups, emphasizing the need for bold, long-term growth over short-term gains. Don't miss Tim’s refreshing and spicy takes on running a high-growth venture-backed business, developing effective marketing strategies, and the real economics of venture funds. The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Subscribe to the TSP Mailing List at ⁠⁠⁠⁠⁠⁠https://thestartuppodcast.beehiiv.com/subscribe⁠⁠⁠⁠⁠⁠ Secure your official TSP merchandise at ⁠⁠⁠⁠⁠⁠https://shop.tsp.show/⁠⁠⁠⁠⁠⁠ Follow us on YouTube at ⁠⁠⁠⁠⁠⁠https://www.youtube.com/@startup-podcast⁠⁠⁠⁠⁠⁠ Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited-time offer of US$1,000 off, go to ⁠⁠⁠⁠⁠⁠⁠www.vanta.com/tsp⁠⁠⁠⁠⁠⁠⁠. Get your question in for our next Q&A episode: ⁠⁠⁠⁠⁠⁠https://forms.gle/NZzgNWVLiFmwvFA2A⁠⁠⁠⁠⁠⁠ The Startup Podcast website: ⁠⁠⁠⁠⁠⁠https://tsp.show⁠⁠⁠⁠⁠⁠ Learn more about Chris and Yaniv Work 1:1 with Chris: ⁠⁠⁠⁠⁠⁠http://chrissaad.com/advisory/⁠⁠⁠⁠⁠⁠ Follow Chris on Linkedin: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/chrissaad/⁠⁠⁠⁠⁠⁠ Follow Yaniv on Linkedin: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/ybernstein/⁠⁠⁠⁠⁠⁠ Credits Editor: ⁠⁠⁠⁠⁠⁠Justin McArthur⁠⁠⁠⁠⁠⁠ Intro Voice: ⁠⁠⁠⁠⁠⁠Jeremiah Owyang⁠⁠⁠⁠⁠⁠