The point of this podcast is to interview humans who are in search of becoming their best self, regardless of where they are in their climb, who share authentically what has made them successful, not just their highlight reel. Edie Feffer is assuredly one of those humans. A year ago she was 20 pounds overweight, unhappy, trying diet after diet, and self-admittedly suffering from a lack of self-confidence and a fear of putting herself out there. She was where so many of us have been or are, hating our bodies and letting it spill into our lives. Flash forward to a year later, Edie is running her own fitness company, has hundreds of women in fitness and health accountability groups following her, and is posting videos on her facebook page of her working out and downing large quantities of blueberries (all with a giant smile on her face). She shares with us on The Struggle Isn't Real, how one image on Facebook of a transformation in her friend triggered her to say, "If she can do it, I can do it." And with that simple decision to rise to the challenge, Edie starting building her business, while working a corporate job, and most importantly, loving every minute of it.