In this week's episode of The Unconventionalists podcast I sit down with Artur Paulins who became one of the first certified Wim Hof instructors, has toured around Europe with Wim Hof and recently introduced 800 people to meditation at The Roundhouse in London. He's been featured in Men’s Health magazine and appeared on The Russell Howard Hour TV series and Lululemon brought him on as a partner to spread awareness around how breathing can improve your performance as an athlete. What I loved about our conversation is that Artur ditched a promising career in architecture for a life of adventure and experience as a personal trainer, breathwork teacher and martial artist.  We talked about his journey to leaving his native Latvia to pursue his passion and becoming a purple belt in Brazilian Jiu-Jitsu, what he thought of Wim Hof the first time he met him over dinner and why we can all do a little bit better when it comes down to breathing more efficiently.  You'll also get an insight into why cold therapy goes far beyond just the concept of overcoming being cold, but rather, how it's about changing your mindset, which will in turn change your life. As always, if you enjoyed this week's episode please leave a rating and review over on iTunes and share it with a friend. Than you. Enjoy this powerful conversation. Mark x SHOW NOTES  Episode show notes: www.theunconventionalists.com/episode/126 Podcast Bootcamp:  www.theunconventionalists.com/podcasting-bootcamp GET IN TOUCH Website: www.theunconventionalists.com  Instagram: www.instagram.com/markleruste  YouTube: www.youtube.com/markleruste  Facebook: www.facebook.com/markleruste  Twitter: www.twitter.com/markleruste  LinkedIn: www.linkedin.com/in/markleruste