Advertising at Google (Sissie Hsiao)
Listen now
Description
Google’s main source of revenue is digital advertising. Sissie Hsiao, Vice President of Display and App Advertising at Google, explained what digital advertising is and its workflow. We also talked about the role of Machine Learning in advertising and tackling invalid activity. Sissie then explained her path to a leadership role.
More Episodes
Sarah Bird, Engineering Lead at Microsoft talked about what responsible AI is and its main components and best practices. Sarah also explained what generative AI is and example metrics to evaluate systems that use it. At the end we talked about existing tools that can assist in developing AI...
Published 08/01/23
Shruti Pathak, Senior Product Manager at Microsoft, talked about optimizing web applications by using Redis cache and things to consider to make it secure. Shruti also explained what in-memory databases are and how they improve performance. At the end we also talked about the program manager and...
Published 07/25/23