In this fun and essential episode of our podcast, we dive into the heart of behavior analysis with a profound discussion on Dr. Bobby Newman's enlightening book, "I Can't if I Don't Know How: B.F. Skinner, Humanism, ABA, and Promoting Freedom." Addressing the critical mischaracterizations of behavioral science, Bobby, Executive Director of Clinical Services at Proud Moments ABA,  ignites an essential dialogue on rectifying these misconceptions and underscoring the true value of ABA. From myths casting shadows over the field to their detrimental effects on those deterred from seeking help, this conversation is a must-listen for all. Join us as we explore the driving force behind Bobby's commitment to shedding light on these issues and the pathway to correcting them. Dr. Newman's Author Page Dr. Newman encourages listeners to support TEAM ABA as they run the half marathon in Nashville to support the families of St. Jude: https://fundraising.stjude.org/site/TR?px=4127584&fr_id=145338&pg=personal&copy_link_share