306 - Human Behavior is Product Management
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Description
In our latest episode of This is Product Management, Will Leach, CEO of Mindstate Group, explains why understanding customers' motivations through behavioral science can actually help brands grow.
TIPM is produced by Feedback Loop, a DISQO company, the agile research platform designed for product and marketing teams. Get access at https://go.feedbackloop.com/start-free-now-tipm to a free trial today.
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