Our guest this week to share 3 thoughts on this topic is Hamish Dodds, who is an accomplished chief executive with substantial US and International operating and brand development experience, previously holding roles as President/CEO of Hard Rock International, CEO of CBC Beverages, and President of PepsiCo for South America, Central Americas and the Carribean. TOPIC:  How to Approach International Expansion GUEST: Hamish Dodds   THOUGHT #1 - Be Aware of Geo-Politics THOUGHT #2 - Ensure Viable Economics THOUGHT #3 - Foster Key Relationships   CONNECT: Linkedin: Hamish Dodds   HAMISH DODDS' BIO: Hamish Dodds is an accomplished chief executive with substantial U.S.A. and international operating and brand development experience. He is recognized as a change agent, with principled leadership, clear communication practices, and a track record of building trusted teams and enduring worldwide partnerships. Hamish has extensive experience in operations, market development, global branding and franchising across retail, restaurant, hotel, gaming, entertainment, and consumer goods segments.  From 2004 to 2017, as President and CEO for Hard Rock International, he oversaw all aspects of Hard Rock’s U.S. and worldwide businesses. He grew the business to $4.3bn in system revenues across 74 countries. The portfolio included company owned, JV and franchise cafes, bars, hotels, casinos, and live music venues, all showcasing the world’s greatest collection of authentic music memorabilia.  Prior to joining Hard Rock, Hamish worked as CEO for CBC (Beverages), and held senior positions with PepsiCo Beverages International, where he worked for 13 years gaining extensive international experience in finance, franchising, joint ventures, and brand management from a number of senior roles in Europe, the Middle East, Africa and the Americas.  In his final position with PepsiCo, from 1997 through 2002, Hamish was President for South America, Central America and the Caribbean business unit and was responsible for the major re-franchising, brand recovery and financial turnaround in those markets.  In both his personal and professional capacity, Hamish has championed many philanthropic initiatives and has particularly focused on efforts to address worldwide children’s and women’s causes through his association with numerous high-profile charities including WhyHunger, BCRF (Breast Cancer Research Foundation) and BTC's campaign to stop sexual slavery.  Hamish holds an honorary doctorate, Business Administration and a Bachelor of Arts, Business Studies from Robert Gordon’s University in Scotland and is a Fellow member of the Institute of Chartered Management Accountants.  Hamish enjoys golf, pickleball and travel. He has lived in Kenya, Tanzania, Scotland, England, Switzerland, UAE, Guatemala, and the United States. He is married with three children and currently lives in Orlando.   RESOURCES: Evergreen Podcast Network - EvergereenPodcasts.com Thoughts That Rock – ThoughtsThatRock.com Certified Rock Star - CertifiedRockStar.com Booky Call - https://www.bookycall.com Booky Call - Book Review App on Apple - Apps.Apple.com Booky Call - Book Review App on Google Play - Play.Google.Com  Service That Rocks: Create Unforgettable Experiences and Turn Customers into Fans (Jim Knight) - ServiceThatRocksBook.com Leadership That Rocks: Take Your Brand's Culture to Eleven and Amp Up Results (Jim Knight) - LeadershipThatRocksBook.com Culture That Rocks: How to Revolutionize Your Company’s Culture (Jim Knight) – CultureThatRocks.com Black Sheep: Unleash the Extraordinary, Awe-Inspiring, Undiscovered You (Brant Menswar) - FindYourBlackSheep.com Rock ‘n Roll With It: Overcoming the Challenge of Change (Brant Menswar) – RocknRollWithIt.com Cannonball Kids’ cancer – CannonballKidscancer.org Big Kettle Drum - BigKettleDrum.com Spectacle Photography (Show/Website Photos) – Spectacl