“I have been listening to your podcast for a few years now and I have learned so much from you. I was also just at the Vagaro conference you just spoke at, and you were amazing 👏🏽
I know you sometimes use these questions for podcasts, so I thought I would ask you about some problems I’m having, in hopes you can help!
I own a booth rent beauty studio. Many of the stylists used to be employees, but we made the switch to booth rent a few years ago. I have 3 people on my team out of 13 that are fully booked. The other stylists are partially booked or have only a few clients per week on their schedule. I have noticed they have a hard time retaining clients. I have given them the option to be on our online booking on Vagaro, and I would estimate that 85% of their clients come from online bookings from my website. It pains me when stylists get a new booking from Vagaro, and that client comes once or twice and then never comes back again.
I also struggle with the way clients don’t see the stylists as individual business. they see them under my brand, or think that they are my employees. so If a client is unhappy with the stylist, they are ultimately unhappy with my business, and I have received complaints where the client expects me to make it right.
There are benefits of having them on our Vagaro: it is helpful to track data, keep an eye on client retention and if renters are cancelling /moving clients around a lot. it’s a benefit from a renter perspective because in addition to getting an influx of new clients online, they also can book clients on team members schedules if they go out of town.
Am I being too generous by letting stylists be on my booking site? Does it make confusing from a client perspective when booking ? They think they are booking with my brand but it’s really a stylist just renting space at my salon.
Do you think it would be reasonable to charge a referral fee for every first time client that I book for a renter ?
I have considered doing this or charging a higher monthly fee to be on my Vagaro.
I know our culture & atmosphere/environment is strong , but the online bookings are also a major draw for them.
We are technically a booth rent salon but kind of acting like a commission salon (as I am doing a lot of hand holding and giving so much guidance)
I am happy to help them grow, but I also don’t feel like I’m being compensated properly for the amount of hand holding I’m doing and clients I’m giving to them.”
goldenretriever760 via Apple Podcasts ·
United States of America ·
10/06/23