In this episode, Dan & Casey from Untethered Media join Chris to delve deep into the strategies that make your marketing click. From the subtle art of Facebook ads that work like modern-day flyers, to the critical role of a well-designed website, we're covering all the bases. We'll explore why it's not just about selling but building trust with potential customers and how the first impression your site makes can be the deal-breaker. Mentioned in this episode: Sponsored by Google 'Things to do' Want more direct bookings and greater exposure on Google? Then go check out Tourpreneur's free course on using Google 'Things to do', a new program offering tour operators a chance to display their tours across new Google locations. Learn more here: tourpreneur.com/google