This week we’re talking about the very dark times that appear to be fast approaching the world of digital advertising. That may sound kind of boring, but it’s going to have ramifications all over the internet. What happens when the internet’s largest platforms — which are basically just advertising companies — stop being able to effectively sell ads? Also, we spend a lot of time trying to reverse engineer MrBeast’s formula for successfully psychologically torturing random people for ad revenue. Here’s the MrBeast video we reference and here’s the Walmart metaverse clip. Oh, and if you’d like to vote for us for a Lovie Award, you can do that here. Please help us realize our dream of wearing suits together at a fancy European cocktail reception. And, finally, we have a new producer and editor starting this week! His name’s Alan and you’ll hear him in this week’s episode. This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit www.thecontentmines.com/subscribe