Welcome to Twist of Fate a Small Business Podcast! Join us as we welcome Joe Zatarain, the founder and owner of My Black SUV. Joe's journey into entrepreneurship is a testament to seizing opportunities and following one's passions. Inspired by his love for driving and genuine enjoyment of connecting with people, Joe embarked on this entrepreneurial venture after retiring from his previous career. The onset of the pandemic encouraged Joe to kickstart his business. Despite not having a predefined business plan, he embraced the challenge. Throughout the episode, Joe shares insight on various aspects of his business like what it is like to be a professional driver and the differences between My Black SUV and ridesharing platforms. Join the entrepreneurial community weekly as we discuss experiences that can be a positive force of change in your own life. If you are an aspiring entrepreneur or seeking to reinvent yourself, listen now!