96 | Unlocking Growth in B2B: Navigating All-Weather Marketing & Creative Success
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Description
This is an episode like no other - recorded live after our recent event with the LinkedIn B2B Institute. Fuelled by research from LinkedIn, we cover highlights from the day of the two key focus areas: All-Weather Marketing and The Financial Case for Creativity.
We're joined by some brilliant guests:
Jen Shaw-Sweet - EMEA Lead, B2B Institute
Cathrin Pfeiffer - EMEA Demand Generation Director, Netsuite
Katie Groon - Agency Partnerships Lead, LinkedIn
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