Erik Brandt is a graphic designer and educator who has been active since 1994. He is currently chair of the design department and professor of graphic design at MCAD (Minneapolis College of Art and Design). He is a member of the Alliance Graphique Internationale (AGI) and curates Ficciones Typografika, a project dedicated to the relationship between type and urban space. A practitioner of the ‘life long learning’ practice, he talked to us in detail about how he started Typografika, and raised a lot of questions about which could be the role of graphic designers today. Recorded at the AGI Open conference in Rotterdam, The Netherlands.