Happy New Year you lovely humans, I hope you had a relaxing holiday season together with your loved ones and you are ready to rock'n'roll 2023. Our guest today is Joel Nordström, co-founder and CEO of Atlar. At Atlar, they automate and streamline bank payments for companies. Prior to founding Atlar, Joel was employee #12 at Tink – the open banking pioneer acquired by Visa for $2.2 billion – where he also met his cofounders. They recently raised €5M Euros round led by Index Ventures and joined by La Famiglia, Cocoa, and some prominent angels like Revolut CFO Mikko Salovaara, former Executive Vice President of global sales at Adyen, Thijn Lamers, and N26 CFO Jan Kemper. During this episode we discuss how Joel hustled to get the job at Tink, how they ideated and tested ideas until reaching and settling for Atlar, and their product strategy for global domination. Enjoy! Sponsored by Affinity - the most powerful relationship intelligence platform enabling teams to leverage their network and close the next big deal. Used by Lightspeed, Dawn, and Firstminute Capital among others. Say you are a friend of the pod and get a discount ;)