In this episode of the Visual Storytelling Today podcast, I chat with Elizabeth Baron,  Enterprise Solutions Executive at Unity Technologies - the world’s leading real-time 3D development platform. We talked about her impressive 30-year journey at Ford leading immersive reality programs, what is volumetric storytelling? Key benefits, project examples of brands, what are the typical business objectives brands are after, the process, misconceptions, her top 3 tips for brands that are looking to develop their own volumetric storytelling project - and much more. For more information, check out the show notes.   This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL. Learn more at VisualStorytell.com   Curious to learn more what's all the fuss with the metaverse? Watch our on-demand presentation + bonus virtual guided tour