Exploring the expanding cognition, nootropics and eGaming category opportunities. When it comes to mental performance, everyone is looking for an edge. Cognitive support isn’t just for the ageing demographics, as interest in nootropics spans generations, from professionals tackling fast paced workplaces to younger demos involved in eGaming seeking a competitive edge. There are different nutritional ingredients with great synergies that have the ability to fuel unique formulations. In this podcast, sponsored by https://www.prinovaglobal.com/eu/en?utm_source=googleandutm_medium=cpcandutm_campaign=prn_brand_ukandgclid=EAIaIQobChMImcWSspaS8gIVz-F3Ch0KRwG0EAAYASAAEgJ5YfD_BwE (Prinova), you’ll hear more about: Key drivers for the cognitive health industry Consumer demographics including their preferences and health goals Nutritional ingredients that support different aspects of focus and performance The new opportunities in applications and new product development Guest: Tony Gay, Head of Technical Sales and NPD, Nutrition –https://www.prinovaglobal.com/eu/en?utm_source=googleandutm_medium=cpcandutm_campaign=prn_brand_ukandgclid=EAIaIQobChMImcWSspaS8gIVz-F3Ch0KRwG0EAAYASAAEgJ5YfD_BwE ( Prinova) If you do like the show, make sure to subscribe and follow the https://the-vitafoods-insights.captivate.fm/ (Vitafoods Insights podcast). Feel free also to recommend the show to a friend that you think would enjoy it. For more content from Vitafoods Insights, make sure to check our website: https://www.vitafoodsinsights.com/ (https://www.vitafoodsinsights.com/)