On this episode of TELUS International Studios, we're joined by Christopher Bray, Chief Revenue Officer at Aura, a digital security start-up that recently achieved unicorn status and caught the attention of high profile investors like Jeffery Katzenberg and Sujay Jaswa. Aura has been making waves recently for its pledge to back customers who suffer losses related to identity theft and fraud with up to one million dollars in coverage. Christopher shares his thoughts on how this offer, as well as Aura's approach to empathetic customer care, has impacted the company's success. He deep dives into how these components help strengthen the level of trust between Aura and its customers, all while serving as a key differentiator in the industry. Check it out. To learn more about TELUS International and our digital CX solutions, visit: www.telusinternational.com See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.