KPMG has produced several publications in a series on aviation and aerospace. Given the investment, R&D development and regulatory timelines in aviation are longer, strategic decisions about where to place bets or anticipate disruption for 5-10 years out starts now. The first publication, launched just before the pandemic, looked at several topics like sustainability in propulsion technology and the return of supersonics. The second looked at the potential long-term legacy of COVID as well as topics like urban air mobility. The most recent (3rd) focused on ground handling. The pandemic has proven seismic across aviation - but not terminal. In common with other segments, the ground handling industry will likely survive, but it cannot afford to return to pre-pandemic norms. Players should use the opportunity presented by today’s lower volumes to get ahead of the trends that can shape the coming decade. I spoke with Chris Brown to learn more. Chris is the national lead of KPMG’s Strategy practice in Ireland. Specialising in strategy and new service revenue streams for the past 15 years, Chris has led over 250 strategic reviews, portfolio strategies, growth strategies, market entries, commercial due diligences and similar projects. Besides working in the UK and Ireland, he has lived and worked in China, Hong Kong, Japan and mainland Europe, leading market entry strategies in over a dozen other markets. Further reading: Aviation 2030: issue 1 - Disruption and its implications for the aviation sector Aviation 2030: issue 2 - Disruption beyond COVID-19 Aviation 2030: issue 3 - Ground handling beyond COVID-19