How to recognise good copy? It has to resonate 🧏
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Description
Good copy connects with its reader on an emotional level. Oli explains why a copywriter's main job is to understand their target audience.
More Episodes
Thanks for tuning in during 2021. Walks With A Copywriter is taking a short winter break and will be back in 2022 with more copywriting tips.
Published 11/29/21
Published 11/29/21
SEO gurus often use data to claim that writing longer articles will improve your Google page rank. But that's a distortion of the truth. Oli explains why more words don't always lead to better results.
Published 11/15/21