Join us for an insightful episode as Anna Cardiff shares her journey and wisdom. From her favourite shopping spot to her latest podcast obsession, Anna's story unfolds. Graduating in Marketing in 2010, she was drawn to the creative side, leading her into the field with a passion for media. Anna witnessed the evolution of digital marketing, embracing its challenges and focusing on responsibilities rather than titles.  Now leading digital marketing at Coty, Anna emphasises empowerment and highlights emerging trends like retail media and social commerce. For aspiring marketers, she stresses the importance of curiosity and continuous learning.  Reflecting on her journey, Anna advocates for embracing challenges and cherishing every opportunity for growth. Join Anna as she explores the inspiring network of WeInspire, where knowledge and experiences are shared for collective growth.